The Journey from the Industrial Revolution to the Digital World: Evolution of Transaction Cost Economics
S. M. S. Palitha Bandara 
G. C. Samaraweera
T. S. L. W. Gunawardana
Abstract
Around eighty-five years ago, the concept of transaction cost was introduced by Coase, and in the early 1980s, transaction cost theory became a part of the new institutional economics research due to the incorporation of cognitive psychology into decision-making. The reach of the digital revolution creates new forms of economic organisation that urge the widening of the boundaries of transaction cost theory. Therefore, this review aims to explore the contextual evolution of the concept of transaction cost from the Industrial Revolution to the Digital World. In addition, this review highlights how the relevant theories emerged and developed in response to the changes around us. Therefore, this review will assist scholars and economic actors in understanding the importance of the theory of transaction costs and suggest applying it in economic endeavours to suit the digital economy for success while meeting the challenges. Further, the review highlights the need for further research to cope with the challenges encountered in digital economic landscaping.
Keywords: Digital World, Industrial Revolution, Opportunism, Transaction Cost Economics
Early cite: April 10, 2025
DOI: http://doi.org/10.4038/cbj.v16i1.201
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Suggested citation:
Bandara, S. M. S. P., Samaraweera, G. C., & Gunawardana, T. S. L. W. (2025). The Journey from the industrial revolution to the digital world: Evolution of transaction cost economics. Colombo Business Journal. Advance online publication. http://doi.org/10.4038/cbj.v16i1.201
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S. M. S. Palitha Bandara
Department of Agricultural Economics and Agribusiness, University of Ruhuna, Sri Lanka
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G. C. Samaraweera
Department of Agricultural Economics and Agribusiness, University of Ruhuna, Sri Lanka
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T. S. L. W. Gunawardana
Department of Business Management, University of Ruhuna, Sri Lanka
